Chain Reaction Cycles was established in 1985 and has grown from a small family-owned bike shop to the world’s biggest online store. We love 'all things bikes' and we’re dedicated to keeping the following 5 core values:
• To sell at the best possible price
• To only sell quality products
• To be honest about stock when we have products in stock and when we don’t
• To always be there when you need us
• To endeavor to always dispatch goods the same day you order them

A random selection of reviews taken about this merchant. PLEASE NOTE: These are invidual opinions, and not our own experiences.

• 23/11/2011
  1 out of 5

  I bought this bike for my son, and needed a replacement rear wheel due to the bearings being faulty. I contacted them on June 28th 2011, and have today (23 November) received the replacement part - that's very nearly 5 months! I chased them twice during this period. Also, I was disappointed that the replacement part they sent was less than adequate. It is just the wheel, no tape to protect the inner-tube from the spokes, no freewheel. I'm going to have to buy these parts and fit them to this wheel - it would have been nice for them to send a fully built-up wheel that I could just put on the bike, like the one I sent back to them as faulty

• 24/06/2011
  5 out of 5

  I ordered at around 2300hrs on Wednesday and recived today, Friday. Properly packed and perfect. I actually work for an internet company (nothing to do with cycling) and we provide an awful service with a management who just don't care. I was worried as this is the first time I've used Chain Reaction and they could have been a bunch of cowboys like where I work. I did'nt need to worry, I was stunned at thier efficiency and I so wished I worked for a company as good as Chain reacton. Will certainly..